Sony might be working on something cool. The Japanese camera maker is going to announce a new exciting camera this month.
As reported by PetaPixel, Sony is about to launch a new line of “compact” full-frame cameras for YouTubers and travelers.
The first camera of the “C” (compact) line, according to rumors, will arrive soon (mid-September), its name is Sony a7C, and it will complete the set of full-frame cameras offered by Sony together with the a7 and a9 cameras. The entry-level model will be the first of a new line of “super compact” FF cameras whose priority will be portability and will be ideal for travel photography and vlogging.

Rumored features as the fully articulated flip screen and sensor capability of the Sony a7 III will find “home” in a camera body similar to the Sony a6600 (affiliate link).
Sony a7C Possible Specs and Features:
- Fully articulated flip screen
- Body size of Sony a6600
- USB Type-C
- Single SD card slot
- Full-frame 24MP sensor
- popup EVF
- Autofocus same as Sony a7III (affiliate link)
- Mic-in and headphone jack
- Built-in Wi-Fi and Bluetooth
- Price around $2,000
- Date announcement Mid-September 2020

Together with the new “C” full-frame E-mount line, Sony will release a new set of compact lenses with the code “V”. I hope the V lenses will also be super light and compact to maintain the promise of producing equipment aimed at vloggers and travel photographers.
With the fully articulated flip screen, great AF, and compact size, it looks like, with this line, Sony is going to be focusing more and more on the growing demand of vloggers and video makers that need pro gear at a more “affordable” price and gear size.
If you’re like me and love compact and light gear, I bet we’re not going to be disappointed… if the rumors are true! 😉
Stefano Caioni is a photographer from Sydney, Australia. Founder and editor of Pixinfocus, his passion for photography helps him explore new places and live new adventures. Thanks to photography he reconnected with the outdoors and was able to travel the world and take photos of some of the most beautiful places on Earth.